Marketing Automation Project Manager

Are you organized and love to develop projects and execute the project plan from beginning to end? Then we may have the position for you at ddm!

ddm marketing + communications is looking for an energetic and detail-oriented project manager with hands-on experience in automated email marketing. ddm is a mid-sized marketing + communications firm based in Grand Rapids full of people who love what they do and want their clients and teams to succeed.

As a marketing automation project manager, you will help plan, manage, coordinate, and support automated marketing solutions. The ideal candidate will be comfortable planning, projecting, and monitoring automated marketing projects according to deadlines and within budgets. They would develop and implement project plans for our clients and participate in the full lifecycle of the project development. They would manage the defined project objectives, keep a pulse on team capacity, manage expectations, and oversee client satisfaction throughout the process.

Some important considerations:

What does a Marketing Automation Project Manager do?

Your roles:

Coordinate marketing automation client requests
Track progress on marketing automation team commitments
Own the budgets
Own the timelines
Monitor and communicate status to internal and external teams
Ensure all deliverables are always fully tested, follow best practices, and align with design/brand requirements
Understand and communicate the process for marketing automation projects
Assist with lightly technical automated marketing tasks

Professional Skills + Qualifications Needed for Consideration:

4-year degree in marketing/communications or relevant field
2+ years-experience in digital project coordination
Strong verbal and written communication skills
Well organized and detail-oriented
Persistent and reliable on follow-up with multiple clients/projects
Outstanding ability to problem-solve and prioritize multiple projects and tasks
Skilled in building relationships, keeping teams on-task, and willing to roll up their sleeves to help where needed
Ability to work both independently with little supervision and in a collaborative team environment
Ability and desire to learn new platforms and workflows quickly
Experience with Email Service Providers (ESP) such as MailChimp, Salesforce Marketing Cloud, Pardot, Marketo, etc. Preferred
General familiarity with html/css, data-based workflows, and digital marketing preferred
General familiarity with key system integrations – CRM, ESP, website, blog, analytics, product database a plus

Specific duties and responsibilities to support your roles:

Be deeply engrained with internal and external project management platforms (we heavily utilize Teamwork Projects, but you will also need to become familiar with Jira, Smartsheet, and Wrike)
Create estimates, budgets, and timelines according to team and client requirements
Assist with billing, as needed
Be flexible during times of change; able to conform to shifting priorities, demands, and timelines promptly and efficiently
Manage client and account team expectations when priorities shift
Be proactive in gathering stakeholder feedback, keeping projects moving
Be proactive in requesting assets and data, removing roadblocks for the development team
Effectively proof content
Efficiently multi-task in a deadline-driven atmosphere
Gain final approvals and deploy or schedule email sends
Clean up and manage lists and data extensions
Enter and revise content into pre-defined content blocks

About working at ddm

Specifics that guide expectations of all team members:

Embrace our passion: Amaze our clients

Understand our niche: Delivering extraordinary service and amazing solutions to highly complex or regulated industries.

Exhibit our core values:

Serve our clients tenaciously
Respect the team
Be curious – first ask why then tackle how
Run through the wall attitude
Deliver excellence, not excuses
Play up a level