Marketing Automation Project Manager
Are you organized and love to develop projects and execute the project plan from beginning to end? Then we may have the position for you at ddm!
ddm marketing + communications is looking for an energetic and detail-oriented project manager with hands-on experience in automated email marketing. ddm is a mid-sized marketing + communications firm based in Grand Rapids full of people who love what they do and want their clients and teams to succeed.
As a marketing automation project manager, you will help plan, manage, coordinate, and support automated marketing solutions. The ideal candidate will be comfortable planning, projecting, and monitoring automated marketing projects according to deadlines and within budgets. They would develop and implement project plans for our clients and participate in the full lifecycle of the project development. They would manage the defined project objectives, keep a pulse on team capacity, manage expectations, and oversee client satisfaction throughout the process.
If you're interested in this position, talk to Kristin and find out more.
616 583 2035
Some important considerations:
What does a Marketing Automation Project Manager do?
Your roles:
- Coordinate marketing automation client requests
- Track progress on marketing automation team commitments
- Own the budgets
- Own the timelines
- Monitor and communicate status to internal and external teams
- Ensure all deliverables are always fully tested, follow best practices, and align with design/brand requirements
- Understand and communicate the process for marketing automation projects
- Assist with lightly technical automated marketing tasks
Professional Skills + Qualifications Needed for Consideration:
- 4-year degree in marketing/communications or relevant field
- 2+ years-experience in digital project coordination
- Strong verbal and written communication skills
- Well organized and detail-oriented
- Persistent and reliable on follow-up with multiple clients/projects
- Outstanding ability to problem-solve and prioritize multiple projects and tasks
- Skilled in building relationships, keeping teams on-task, and willing to roll up their sleeves to help where needed
- Ability to work both independently with little supervision and in a collaborative team environment
- Ability and desire to learn new platforms and workflows quickly
- Experience with Email Service Providers (ESP) such as MailChimp, Salesforce Marketing Cloud, Pardot, Marketo, etc. Preferred
- General familiarity with html/css, data-based workflows, and digital marketing preferred
- General familiarity with key system integrations – CRM, ESP, website, blog, analytics, product database a plus
Specific duties and responsibilities to support your roles:
- Be deeply engrained with internal and external project management platforms (we heavily utilize Teamwork Projects, but you will also need to become familiar with Jira, Smartsheet, and Wrike)
- Create estimates, budgets, and timelines according to team and client requirements
- Assist with billing, as needed
- Be flexible during times of change; able to conform to shifting priorities, demands, and timelines promptly and efficiently
- Manage client and account team expectations when priorities shift
- Be proactive in gathering stakeholder feedback, keeping projects moving
- Be proactive in requesting assets and data, removing roadblocks for the development team
- Effectively proof content
- Efficiently multi-task in a deadline-driven atmosphere
- Gain final approvals and deploy or schedule email sends
- Clean up and manage lists and data extensions
- Enter and revise content into pre-defined content blocks
About working at ddm
Specifics that guide expectations of all team members:
Embrace our passion: Amaze our clients
Understand our niche: Delivering extraordinary service and amazing solutions to highly complex or regulated industries.
Exhibit our core values:
- Serve our clients tenaciously
- Respect the team
- Be curious – first ask why then tackle how
- Run through the wall attitude
- Deliver excellence, not excuses
- Play up a level
