Community Health Centers White Logo
Community Health Centers partnered with ddm to increase brand awareness amongst business and philanthropic leaders within the central Florida region.

Community Health Centers Case Study

Challenge

Even as one of central Florida’s largest non-profit organizations, Community Health Centers, Inc. was struggling to increase awareness of its mission among key business and industry influencers. As a Federally Qualified Health Center (FQHC) caring for nearly 70,000 patients annually, CHC contributes more than $78 million in economic impact to the region and has a very strong story to tell.

Services

  • Annual report
  • Content marketing
  • Digital and print advertising
  • Executive blogs and writing
  • Proactive Media Relations and PR efforts
  • Social Media strategies

Solution

ddm developed a targeted digital, social and PR strategy that was designed to reach community and business influencers in the greater Orlando market. Through targeted digital campaigns, and proactive media relations efforts, several high-profile placements were secured for the health system. These results complemented an overall growth in social media engagements with key audiences and influencers.

CHC lifestyle adLifestyle magazine ad

CHC 300x600 blueDigital display ad

CHC Print adPrint ad

CHC in Monitor 1

About Community Health Centers

Community Health Centers is a community-driven healthcare organization dedicated to serving patients and their families locally, in the neighborhoods that they live and trust. They provide quality and compassionate healthcare services to many diverse communities and does so in a way that consistently overcomes economic, cultural and geographic barriers. Visit https://www.chcfl.org to learn more.

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