Healthcare insights + information
Telehealth is the ideal complement to in-person care delivered locally at Federally Qualified Health Centers, but it's not without challenges.
The battle between digital and traditional media tactics shouldn't be a battle at all. Healthcare marketers need both to be successful.
We talk with healthcare executive Joshua Troast about the current state of healthcare and where it's headed in the future.
Harness the power of social media connections and interactions to grow and engage your patient audience.
Don't just have a media plan, develop an effective one. We break down key elements and considerations.
Metro Health – University of Michigan Health partners with ddm to overhaul its website and create a more cohesive and patient-centered online experience.
Content marketing and media placement are becoming increasingly intertwined throughout the healthcare industry.
Physician engagement strategies are vital for a health system’s success. A highly-engaged physician equates to quality patient care, lower costs, increased efficiency and improved patient safety.
Given primary care’s significant financial impact, it should be a key part of any hospital or medical group marketing and growth strategy.
Community health centers need to establish and grow trusted local partnerships to maximize the impact that centers can have on a population.
Social media is a powerful tool for physicians. Understanding the opportunities and risks is the first step to effectively engaging with patients.
When it comes to increasing hospital or medical group revenue, consider a referral management strategy.
Throughout the country, Federally Qualified Health Centers (FQHCs) have become an integral part of the health care safety net for a vast majority of both uninsured and underinsured patients needing care. It’s becoming more important than ever for these health centers to increase their awareness and reputation among patients.
For any merger or acquisition to be successful, organizations need to develop engaging two-way communication strategies to address the needs of all their stakeholders.
Gone are the days when hospitals, doctors and insurers had full control of the health industry.
Across the country, doctors’ ability to practice medicine and care for their patients is increasingly impacted by ongoing government regulations and administrative requirements.
Across the country, doctors’ ability to practice medicine and care for their patients is increasingly impacted by ongoing government regulations and administrative requirements.
Doug Apple, MD, Chief Clinical Officer at Bon Secours Mercy Health speaks to us about the important need for physician engagement programs and communicating the “why” to physicians.