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Insights

Our goal is to provide the latest perspectives, viewpoints, and insights for decision-makers in highly complex and highly regulated industries. Through original articles, white papers, and research we are pleased to share our experience and expertise.

Articles
Is long copy dead or do you just not have anything unique to say?
Believe it or not, long-form copy is still relevant in marketing. Learn when, where, and how to use long copy in a world dominated by short copy.

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News
3 tips for businesses to craft the perfect holiday social media messaging
In Successful Business News, Content Strategy and Development Lead John Ferin, shares how organizations can strengthen their holiday social media messaging.

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White Papers + Research
2021 Digital Healthcare Report: Patient Perspectives
Is digital healthcare a revolution or an evolution? Our exclusive research reveals what Midwest healthcare consumers think about digital healthcare and how the pandemic influenced their preferences.

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